Research and Development Project Valuation and Licensing Negotiations at Phytopharm plc
نویسندگان
چکیده
منابع مشابه
Research and Development Project Valuation and Licensing Negotiations at Phytopharm plc
We describe an R&D project valuation model developed for Phytopharm plc, an emerging pharmaceutical company based in Cambridge, UK. The model allows the company to value the projects in its R&D portfolio, and is used for licensing negotiations with potential product development and marketing partners. It is based on different valuation methods, including Net Present Value, Decision Analysis and...
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ژورنال
عنوان ژورنال: Interfaces
سال: 2007
ISSN: 0092-2102,1526-551X
DOI: 10.1287/inte.1060.0255